Shows that Chloe listens to and how she adopted a format for her podcasts

Shows that Chloe listens to and how she adopted a format for her podcasts

Evaldas: Underlying, yeah. You tend to do things that you don’t need to, but one thing that we don’t want to do needs to be put off. Alright. Very interesting. In terms of podcasting, have you listened before any kind of shows, and you’re like, model your own show around that or you just originally thought about a format for yourself from scratch?

Chloe: My format is how do you get into eCommerce, discuss your eCommerce business? We dive off in different areas, and then I do kind of a top tips selections. You kind of tell from that that it’s fairly well influenced by John Lee Dumas’ Entrepreneur On Fire, which is the first podcast I started listening to when I realized podcasting is probably something I wanted to get to, but I don’t think I’ve — I think, I like the structure myself. I like the fact that if there’s a top tip section, one, the audience know that what they’re going to get out of it every week, even if they’re not that interested in the first but they know that coming is going to be a great tool, a great book. So there’s a little bit of kind of confidence that they can have, and that’s the content they’re going to get each week.

*Photo Credit: Ssl-Static.Libsyn.com*

*Photo Credit: Ssl-Static.Libsyn.com*

I like the concept of recurring questions. I like the concept to keeping it short and keeping it interesting and fast moving for people. I think it’s less that I copied Entrepreneur On Fire, it’s a format that appeals to me personally, and the reasons behind that kind of format appeals to me. I think if I come up with it from scratch, I think they’re probably would have been some kind of top tips around because it works in the TV shows I watch, and it works in blog posts I read. I could have done this as a blog post series in which case I would definitely have had consistent answers running through it all because then of course you can do the books our guests recommends in 2015, or the tools our guests recommends in 2015 which are really useful content but also very very easy to research and create. It’s not a unique format, but I think the way I do it is very unique. Or I would say that though, wouldn’t I?

Evaldas: Yeah. I do enjoy your podcast. I listen myself to several episodes quite recently.

Chloe: Oh, thank you.

Evaldas: Yeah. Especially the good insights that you shared in business.

Chloe: Oh, Benny’s Shoe and his business. That’s just crazy. I met him in America last year, that was another kind of lucky — not an eCommerce event. He was just in conference as me and we got chatting. I was like, “Wow! Can you please come at my podcast?”

Evaldas: Yeah. That’s quite a good insight. I mean very actionable, and as well as if you’re interested in finding about something.

Chloe: Yeah. That one’s proving very very popular with the listeners as well. I think that’s certainly going to be in our top 5 of the year I’d recon by the time I get to the end of it.

Evaldas: Yeah, but it shows the way how you content and the format, and yes at the end you’re always like, everything that you put at the end, you’re anticipating. So you’re like engage to listen for other podcasts as well. So it’s like a treat at the end to have five questions.

Alright. I think it’s time for our next challenge.

Chloe: Okay.

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About Evaldas Miliauskas

Evaldas Miliauskas is the founder of CastSource – a startup that provides transcriptions designed for podcasts. He is a passionate podcaster listener, host, and a entrepreneur.

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